Meta attribution

Connect Meta Lead Ads outcomes to contacted records, meetings, deals, and revenue.

6 min readUpdated July 2026

What Meta attribution shows

  • Leads or contacts created from Meta forms
  • Contacted rate after intake
  • Meetings booked
  • Deals created or won
  • Revenue connected to Meta-sourced records
Video walkthrough placeholder showing Meta attribution dashboard cards, source filters, integration mapping, and lead-to-deal outcomes.
Video: Meta attribution
Video walkthrough placeholder showing Meta attribution dashboard cards, source filters, integration mapping, and lead-to-deal outcomes.
Meta attribution report showing Meta form source, contacted rate, meetings, deals, and revenue columns.
Meta attribution report showing Meta form source, contacted rate, meetings, deals, and revenue columns.

Before trusting the report

  • Confirm Meta Lead Ads integration is connected
  • Map forms to the right Flowforce fields
  • Keep source and campaign fields intact
  • Link deals back to the original contact or lead

Common issues

  • No Meta rows — check integration connection and form mapping
  • Deals missing — verify deal is linked to the source record
  • Wrong campaign — review Meta form and campaign mapping

Ready to try this in FlowForce?

Start free — set up your workspace and follow along with this guide.