01 · Enroll
Queued after capture or call
Form submit or disposition triggers the next cadence. Speed-to-lead for inbound; nurture for buyers still comparing.
Maria Lopez · Meta buyer cadence
D0 · Call task · done
D1 · Email · queued
Follow up
Keeps moving while you're busy.
Sequences enqueue after first contact. SMS and email drafts wait for your approval. Stalled leads get nudged. Nothing dies between touches. (In the app: Outreach → Sequences — formerly Cadences and Campaigns.)
Included on Pro. Explore the loop on Free with limited usage.
Cadence · Maria LopezActive
TodayCall · interested✓
TomorrowEmail · listing picks✓
In 3 daysSMS · showing reminder
Follow up
Enroll → draft → approve
Follow-through runs in the background. You stay in control of what customers actually receive.
02 · Draft
AI prepares. You approve
SMS and email drafts land in your queue. Nothing sends to a customer without a human OK.
SMS draft ready · Maria Lopez
Showing reminder · D3 · tap to approve
03 · Stop
Smart-stop on any reply
Email, SMS, or call outcome pauses the sequence. No awkward follow-ups after they respond.
Cadence paused · reply detected
Maria Lopez · Re: Westside listings
Quick answers
Quick answers
What is a sales cadence?
A sales cadence is a sequenced set of calls, emails, and SMS over time so follow-up does not depend on memory. FlowForce cadences enroll leads, stop on reply, and log every touch to the timeline.
How is FlowForce different from a separate sequencer?
Cadences live on the same lead record as dialer, inbox, and AI drafts. So enrollment, replies, and next steps stay in one execution loop instead of syncing two tools.
Use cases
Sequences for every motion
Outbound, inbound, and real estate playbooks. Fork in one click.
SDR outbound
Email → call → SMS over 8 days.
Template: SaaS VP outbound
Inbound speed-to-lead
Instant email + call task on form submit.
Stops when they book a meeting
A/B subject lines
Run variants until confidence is met.
Winner auto-selected
Manager visibility
See where leads drop off per step.
Reply graphs · bulk template edits
Cadences vs Drips
Short-run vs long-run nurture
Cadences for active outreach. Drips for 30–90 day nurture.
SEQCadences
- →Days 1–14 typical
- →Email, call, SMS mix
- →Smart-stop on any reply
- →Best for: active outbound
Built for teams
CRM-native logging
Every touch logs to the lead timeline. Managers see drop-off without asking reps.
Cadence settings
Smart-stopOn reply across channels
Send identityGmail or M365 mailbox
AI generationPreview before publish
Agent enrollmentWith approval queue
Under the hood
Preset templates
Outbound, inbound, and RE playbooks in-app.
A/B testing
Subject line variants with auto-winner.
Timeline sync
No manual activity entry after sends.
1-click
template fork
0
awkward post-reply sends
3
channels per sequence
“Smart-stop alone saved us from so many embarrassing follow-ups. Everything logs to the timeline.”
Try Cadences on your workspace
Included on Pro. Fork a template and enroll your first list today.
Free for one seat. No credit card. View pricing