Week-one brokerage path

A five-day setup and coaching plan for a real estate brokerage.

7 min readUpdated July 2026

Before you begin

Complete the universal quick start first: workspace, calendar, email, team, first Contact, and first cadence.

Video walkthrough placeholder for the Flowforce week-one brokerage path.
Video: Week-one brokerage path
Video walkthrough placeholder for the Flowforce week-one brokerage path.

Day 1 to Day 5

  • Day 1 — open house form, QR test, and Meta Lead Ads review
  • Day 2 — add or import listings and create listing inquiry form
  • Day 3 — buyer cadence template and form automation
  • Day 4 — Phone & SMS, Dialer test, and rep coaching
  • Day 5 — request showing and review outcome funnel
Real estate Dashboard with setup guide, team, forms, listings, cadences, and integrations.
Real estate Dashboard with setup guide, team, forms, listings, cadences, and integrations.
Brokerage week-one checklist showing forms, listings, cadences, phone, and reporting milestones.
Brokerage week-one checklist showing forms, listings, cadences, phone, and reporting milestones.

What you should see

By the end of week one, the brokerage should capture visitors, assign Contacts, follow up automatically, schedule showings, and measure form outcomes.

Common issues

  • Team invited before setup — finish integrations first
  • No form outcomes — reps may not be logging follow-up
  • Listings not ready — import or create priority listings first

Ready to try this in FlowForce?

Start free — set up your workspace and follow along with this guide.